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Is Good Customer Service “in the Game Plan”?

By Leah Krangle on
Leah Krangle
Leah Krangle is the Marketing Manager at SQM. She has previously worked in the
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Jan 27 in Blogs 0 Comments

My boyfriend and I love to go watch live sports. We enjoy everything from NBA, to NFL, to CFL, to MLB. In the last few months we have been going to a lot of games. Maybe it was the lock out, or maybe it is the number of our friends who have season passes this year, either way we have seen our share of live games.

Overall, I find the customer service to be fantastic. At the stadiums we frequent: ticket takers are polite, ushers help you find your seats, and vendors are animated... But what about the concessions? At a recent sports event, we headed over to the concession stand to buy: 2 beers, a hot dog, and a candy. We waited in a huge line for over 16 minutes until we finally reached the front of the line. I understand it was a peak concession time, but common sense would suggest additional staff be added given the large volume of customers, something that was not done. When we got to the front of the line we asked for our items, and the concession guy, who was about 18, asked us for ID. Let me add begrudgingly, we both look old for our respective ages. I am 24, but look about 26; and my boyfriend is 27, but looks about 30. With the ID's in his hand the young man called over his supervisor. The two of them looked at the ID's and whispered to each other. Finally the young man turned back to us and explained he could not sell us beer, as my boyfriend's ID had expired. We explained that we are both of legal age, and that we have been for some time. The young man would not budge. I asked him “can you tell this man (pointing to my boyfriend) is the man in the ID picture?” He agreed. I suggested that even if the ID is expired (meaning he couldn't drive with it) the information on it would remain valid. He still refused to sell beer to my boyfriend. I then suggested I would buy 2 beers for myself.  They would not even sell me one beer. We paid for the candy and hot dog, and purchased a coke instead of the beer.  By the time we returned to our seats the game had already gotten under way, and we both had a bitter taste in our mouths (and no, it was not beer we were tasting).

Tags: Sports Event, Concession Stand, Customer Service, SQM Canada, Sensors Quality Managment
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About the author

Leah Krangle

Leah Krangle is the Marketing Manager at SQM. She has previously worked in the Hospitality and Tourism industry as well as in the Field Merchandising Industry. Leah is an alumnus of the University of Western Ontario with an Honours Business & Psychology Degree.

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